Branding your business with a focused and clear point of view is more important today than ever before. Making sure that each consumer touchpoint for your brand is working in concert is equally important. Consumers have limited attention spans and the competition for that attention is growing. Mobile, tablet, internet, broadcast, banner ads, social, in-store, out of home, marketing and sales collateral and new platforms being added every day.
With this fantastic topic and equally interesting presenters and presentation, StreamSource was tasked with documenting this presentation is a space that wasn’t “video friendly.” The solution was to capture audio and the slide deck and intercut it with a single camera (an iPhone). One of many cost effective solutions for documenting events in a cost effective way.